Agência BUD Develops Tirol Showkinho With a Vibrant Packaging Redesign That Strengthens Kids Appeal and Shelf Impact

The rebranding project for the Tirol Showkinho line was designed to modernize the brand while reinforcing its relevance and competitiveness within the children’s market. The main challenge was to evolve its visual identity without losing the recognition already built, ensuring continuity while elevating its presence and impact at the point of sale. Based on this strategic direction, we developed a new visual language that is more dynamic, vibrant, and engaging, fully aligned with the behavior, u