Cromia Design

Allegra suites - the real life of Monterosso

2026 World Brand DesignWBDSGraphic DesignIdentityPackaging DesignIllustration

Starting point Allegra Suites was born in the heart of Monterosso, from Allegra’s grandparents’ home and the desire to transform a family place into a refined hospitality experience. The project started from an apparent limitation: Allegra Suites does not overlook the sea, but the center of the village. Instead of hiding this characteristic, we chose to turn it into its strength, emphasizing the charm of a place immersed in the life of the borgo: narrow alleys, vivid colors, and that everyday at

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