Brocker Rebranding

For over 30 years, Brocker has been creating authentic experiences in the Serra Gaúcha. What started as a receptive tourism service has evolved into an ecosystem that includes outbound travel, tourism, events, and proprietary experiences. As the company reached this milestone, the need arose to reorganize its brand architecture, uncovering an essence capable of unifying all these fronts. To do so, we immersed ourselves deeply in the company’s culture. We experienced its services firsthand, under