Food Thoughts redesign by Into the Light studio by Into the Light — Brand Identity & Packaging Design

Food Thoughts is well known in foodie circles for its top quality, ethically sourced, organic cacao. The brand was acquired in 2025 by FUEL10K co-founder Jason Kerr and Mark Gould, founder of Wholebake in North Wales. They saw its potential to become a leading force in home baking and appointed Into the Light to refresh the brand. An initial strategic analysis of the brand and current consumer base revealed a legion of loyal fans, ranging from professional chefs to home bakers. The quality of th

View on World Brand Design Society →

Food Thoughts redesign by Into the Light studio by Into the Light

Open for Select Client Projects

Looking to build an iconic brand identity or packaging?

We partner with ambitious founders, startups, and luxury brands to design distinctive visual identities, bespoke typography, packaging systems, and comprehensive design languages.

5,800+Brands Curated

<24hResponse Time

100%Bespoke Design

Chat on WhatsApp Direct Email: mail@usbrandingstudio.com · WhatsApp: +92 317 4002198