Lonsdale

New Johnnie Walker Black Label retail experience opens in Delhi

2026 World Brand DesignWBDSSpatial Design

Diageo has opened a Johnnie Walker Black Label retail experience at The Liquor Fort in Gurgaon, one of India’s fastest growing districts, marking an ambitious step towards redefining the brand’s luxury credentials in India. Created in partnership with international branding and design agency Lonsdale, the space seeks to elevate Johnnie Walker Black Label in the minds of India’s fast-growing premium spirits shoppers, setting a new benchmark for sensorial whisky retail. Spanning 45 sqm, the retail

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