Nuvorafy was created to make selling online simpler for people who want to build and grow their businesses. The identity follows the same idea: presenting a technology company in a way that feels simpler, more approachable, and less rigid than what is common in the industry. The goal was to build a lighter, more dynamic, and open identity that could adapt to different moments and types of communication. The symbol combines the letter “N” with a subtle reference to a shopping cart, connecting the
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