World Brand Design Society

Pokeno Alchemy Packaging Design by Ben Galbraith Design

2026 World Brand DesignWBDS

From the unspoilt, rugged beauty of Aotearoa New Zealand comes Alchemy — a new release from Pokeno Whisky, led by master distiller Matt Johns. Rooted in craft with a touch of quiet sorcery, Alchemy explores the interplay of wood, ingredients and climate — a carefully orchestrated process where time and environment act as unseen hands. The result is a whisky shaped as much by intention as it is by nature, where multiple cask types and a warm, mist-laden climate work together to accelerate maturat

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