RUUM: The functional supplement brand formulated with adaptogenic mushrooms.

RUUM is a functional supplement brand formulated with adaptogenic mushrooms. Its purpose is to promote medicinal mushrooms as a wellness solution, unlinking them from both the psychedelic and the pharmaceutical sphere. Inspired by ancestral knowledge and supported by scientific evidence, RUUM positions mushrooms as a natural, healthy and effective supplement. The color palette is inspired by the natural colors of mushrooms. Custom typographies were developed moving away from traditional wellness