1800 Tequila has long been recognised for its distinctive bottle and premium approach to tequila making. For the launch of 1800 Triple Cask, the challenge was to create a new expression that could build on these established equities while communicating a richer, more complex product story within the competitive global travel retail environment. Studio Minerva created the packaging for 1800 Triple Cask, a travel retail exclusive Añejo aged across American, French and Cabernet Sauvignon casks. The
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